hometown hereosHometown Heroes is a registered 501(c)3 nonprofit organization built on the idea of paying it forward. Founded in 2008,

Hometown Heroes was created because we believe our community needs a grass roots organization that is poised to take immediate action in times of need.

Our mission is to provide assistance to any individual or family regardless of ethnicity, gender, or age, who suddenly find themselves in a crisis.

Jay Alders was a 2016 Hometowns Hero Honoree and is passionately involved in this cause and has been honored by the organization and hosted several major fundraisers and worked on campaigns to raise money and awareness.

SurfriderSurfrider Foundation’s mission is the protection and enjoyment of oceans, waves and beaches through a powerful activist network. Jay has been donating time, money and artwork to Surfrider’s Annual Art Galas and contributing in nationwide Surfrider fundraisers & events since 2007. In 2009 and then again in 2011, Jay was commissioned to design art for Emergen-C vitamin drink. A portion of proceeds from this product have been donated to Surfrider Foundation ever since. For more information: surfrider.org

surfaid foundationSurfAid is a non-profit humanitarian organization whose aim is to improve the health, wellbeing and self-reliance of people living in isolated regions connected to us through surfing. In 2009 Surf Aid declared Jay Alders to be an official Surf International Ambassador. Jay continues to support their humanitarian mission. For more information: surfaid.org

s4cSurfers For Cetaceans is an Australian based volunteer non profit group which aims to mobilise surfers and ocean crew worldwide against the harassment, capture and killing of cetaceans and other marine mammals, and for coastal and marine conservation. S4C aims to spread the wisdom and joy of cetaceans through compassion, awareness, education, media campaigns and dedicated interventions. S4C seeks to be an unequivocal voice and defender for our ocean kin. In 2012 Jay partnered with Tru Protection & Surfers for Cetaceans to produce a line of eco-friendly Alders art inspired iphone cases. From each sale of select case, 15% is donated to the Surfers For Cetaceans to help with their humane mission. For more information: s4cglobal.org

Screen Shot 2016-05-05 at 12.24.20 PMWhen Hurricane Sandy hit, Jay quickly linked up with friends from his home state of New Jersey to help. They quickly formed a non-profit to offer organization and support. Jay designed their logo as well as a T-Shirt and Hoodie which he sold with 100% of profits going towards the Hurricane Sandy recovery efforts. As of Summer 2013, the overwhelming support made it possible to donate over $14,500 to Rebuild Recover from these sales. The organization has since expanded it’s reach out to other areas of need such as the Oklahoma tornado disaster and other sites. Jay remains passionately involved in this grassroots humanitarian effort. In 2012 Jay partnered with Tru Protection to produce a line of eco-friendly Alders art inspired iphone cases. From each sale of select case, 15% is donated to Rebuild Recover to help with their humane mission. For more information: rebuildrecover.org

surfershealingSurfers’ Healing is dedicated to seeking to enrich the lives of people living with autism by exposing them to the unique experience of surfing. Jay Alders donates art and time towards Surfers Healing and collaborates with fundraising activities regularly. This is a wonderful charity that gives many children enjoyment and fulfillment through surfing. For more information: surfershealing.org

HumaneSociety-190x122The Humane Society of the United States is the nation’s largest animal protection organization, rated the most effective by its peers. Since 1954, The HSUS has been fighting for the protection of all animals through advocacy, education, and hands-on programs. We rescue and care for tens of thousands of animals each year, but our primary mission is to prevent cruelty before it occurs. We’re there for all animals, across America and around the world. Although not officially involved or collaborating with The Humane Society, Jay is a passionate and loving vegan and actively supports their caring efforts to help alleviate animal suffering. For more information: humanesociety.org

kokua_largeThe Kokua Hawai’i Foundation is a 501(c)3 non-profit organization that supports environmental education in the schools and communities of Hawai’i. Their mission is to provide students with experiences that will enhance their appreciation for and understanding of their environment so they will be lifelong stewards of the earth. In 2012 Jay partnered with Tru Protection & Kokua Foundation to produce a line of Alders art inspired eco-friendly iphone cases. From each sale of selected case, 15% is donated to the Kokua Hawai’i Foundation to help with their noble mission. For more information: kokuahawaiifoundation.org

cystic ficbrosisThe mission of the Cystic Fibrosis Foundation is to assure the development of the means to cure and control cystic fibrosis and to improve the quality of life for those with the disease. Jay Alders has been contributing and donating to CFF since 2011. In 2013 Jay’s friend Veronica lost her brother Juan Sanchez to Cystic Fibrosis. Jay continues his support of the Cystic Fibrosis Foundation as a tribute to the Sanchez Family. For more information: http://www.cff.org

farmsanc1Farm Sanctuary’s mission is to protect farm animals from cruelty, inspire change in the way society views and treats farm animals, and promote compassionate vegan living. Although not officially involved or collaborating with Farm Sanctuary, Jay is a passionate and loving vegan and actively supports their caring efforts to help alleviate animal suffering. For more information: farmsanctuary.org

Screen Shot 2016-05-05 at 12.36.40 PMSurfers’ Environmental Alliance is committed to the preservation and protection of the environmental and cultural elements that are inherent to the sport of surfing. Their goals are achieved through grassroots efforts, community involvement, education and humanitarian efforts. We engage in projects that strive to conserve the quality of our marine environment, preserve or enhance surf breaks, protect beach access rights, and safeguard the coastal surf zone from unnecessary development. Jay Alders has been donating and involved with Surfers’ Environmental Alliance for years and is proud to contribute to the important work they are doing. For more information: seasurfer.org

namiMental illness affects about 1 in 4 Americans. Jay grew up with a mother who is still challenged by Bi-Polar illness and knows how this can deeply affect a family. NAMI is the National Alliance on Mental Illness, the nation’s largest grassroots mental health organization dedicated to building better lives for the millions of Americans affected by mental illness. NAMI advocates for access to services, treatment, supports and research and is steadfast in its commitment to raise awareness and build a community for hope for all of those in need. Although not officially involved or collaborating with NAMI, Jay actively supports their compassionate efforts to help raise awareness and support for mental illness. For more information: nami.org